Backlinks
Quick Definition
Links from other websites signaling authority
Full Definition
Links from other websites pointing to your website signaling trust and authority.
Examples
guest posting, resource pages, digital PR
Related Terms
domain-authority
link-building
off-page-seo
More Search Engine Optimization Terms
Meta Description
HTML summary of page content for search results
Content Strategy
Plan for creating content aligned with SEO and business goals
TF-IDF
Statistical measure of word importance relative to document collection
SERP
Search engine page displayed in response to user queries
Technical SEO
Optimizing website infrastructure for search engines
YMYL
Pages impacting health, finance, or safety with higher standards