Search Engine Optimization
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301 Redirect
Quick Definition
Permanent redirect passing link equity between URLs
Full Definition
A permanent redirect passing link equity from old URL to new URL.
Examples
site migration, URL restructuring, content consolidation
Related Terms
technical-seo
link-equity
More Search Engine Optimization Terms
Backlinks
Links from other websites signaling authority
Technical SEO
Optimizing website infrastructure for search engines
Meta Description
HTML summary of page content for search results
Content Marketing
Creating valuable content to attract target audiences
Core Web Vitals
Metrics measuring user experience for loading and interactivity
Featured Snippet
Summary answer at top of search results from a webpage